L&C Plus has redefined what content is acceptable for the general population to consume, in more ways than one. As we are sure you can assume, we aren't huge on rules. So the rules that we do have, we expect you to follow precisely.
On this site you will find the guidelines our partners use most to ensure our brand identity remains pristine.
Our brand is defined by groundbreaking traits that make L&C Plus the brand that is loved globally. We ensure plenty of time and effort is put into everything we do, and we expect the same from you. As a tip for our partners, we like to always recommend slave labor, as it's a cheap way to ensure lots of time and effort is spent on your projects.
Whenever possible, the L&C Plus logo should be purple. In cases where proper contrast can't happen with a purple logo due to the background color, the logo may appear Yellow, Black, or White.
The logo's safe zone is equivalent to the width of the "L" on all sides.
L&C Plus Purple is our primary brand color. It represents the uniqueness of L&C Plus and our rebellion against minimalism. Yellow is our secondary color, opposite of purple on the color wheel. Both these colors are unique to L&C Plus, and are not used in any other major streaming service's color palette.
RGB: 110 72 191
CMYK: 42.41 62.3 0 25.1
HEX: #6e48bf
RGB: 53 43 93
CMYK: 43.01 53.76 0 63.53
HEX: #352b5d
RGB: 250 255 155
CMYK: 1.96 0 39.22 0
HEX: #faff9b
The static toolkit exists to ensure visual consistency and maximize brand linkage. Below are the main layout formats used for acquisition-based static creative.
The L&C Plus Network ID plays before all L&C Plus original content.